9 Examples of Cross-merchandising In Action

You’ve used your superior marketing skills to attract customers into your store. Now, you need to entice these customers to make purchases by offering them solutions. Cross-merchandising products across categories is an effective merchandising technique to offer solutions to shoppers while increasing basket sizes.

Merchandising Video Tutorial

The purpose of merchandising is to attract, engage, and motivate the customer towards making a purchase. Click here to watch a video tutorial which highlights...

MEET KOO’S NEW BEANS ON THE BLOCK!

As the undisputed leader in the South African Beans category, KOO believes in setting the trend by introducing carefully researched, flavour-packed variants to its...

As SA retailers struggle, other African markets start to shine

As more South African retailers announce possible closure of unprofitable stores, their peers in the continent are breaking new grounds, becoming the ones to...

Baby Joshua needs your help

Joshua Naicker (22 months old) was born with an incurable condition, congenital hydrocephalus resulting in several severe and life-threatening diagnoses. He cannot perform any...

Crossfin Transactional Solutions undergoes rebrand to Adumo

Crossfin Transactional Solutions (CTS) recently rebranded to Adumo, infusing the fast-growing fintech company with an authentic African feel that speaks to its existing and...

Checkers launches premium food range, Forage & Feast endorsed by SA’s...

Checkers has unveiled a new premium range called Forage & Feast, which is being endorsed by South Africa’s first Michelin star chef, Jan Hendrik van...

Shield Trade Show 2020

The annual Shield trade show is currently underway at Nasrec with brands showcasing their products to an expected 5000 visitors.This 2 day show not...

Clicks introduces new digital gift vouchers

Under lockdown, many South Africans are struggling to afford the basics, from soap and sanitiser – crucial to prevent the spread of Covid-19 –...

Hostex 2020 Highlights

Hostex 2020 Day 1:https://vimeo.com/394762303Hostex 2020 Day 2: https://vimeo.com/394946016

This is how Pick n Pay, Makro and Shoprite are planning...

As the Covid-19 coronavirus continues to spread, its impact is increasingly being felt by local retailers as they get to grips with a number...

Shock tax hike coming for South Africans in April, economists warn

Fiscal policy is a huge problem for South Africa, with stuttering tax collections, and an apparent unwillingness of the government to cut the public...

Pick n Pay Fresh Living gets a makeover and relaunches as...

Pick n Pay’s Fresh Living magazine has relaunched this week as a quarterly edition.Pick n Pay launched a ‘lockdown’ Fresh Living website (www.pnpfreshliving.com) after...

Coronavirus: Sanitiser and disinfectant flying off shelves at Dis-Chem, Clicks, MediRite,...

Hand sanitiser and disinfectant have started flying off South African retail shelves as the fear of coronavirus sparks ‘panic buying’.Since the Health Department confirmed...

2020 Product of the Year winners announced

South Africa’s most innovative consumer products have been announced in the 2020 Product of the Year results. Research conducted by Answered Insights, Product of...

Unilever celebrates 10 years of the Sustainable Living Plan

Unilever celebrates 10 years of the Unilever Sustainable Living Plan, which is now in its tenth and final year. Alan Jope, CEO, reinforced Unilever’s...

FreshStop at Caltex opens doors to 325th store

FreshStop at Caltex opened its 325th store at 68 Alumina Allee Street in the industrial area of Alton in Richards Bay last week. The Moodley...

Dis-Chem gears up for a seven-day Black Friday campaign

Stock has been ordered as Dis-Chem gears up for a seven-day Black Friday campaign where big discounts will be offered.Black Friday will be expanded...