Ask Afrika to deliver best practice in customer experience management

Customer Experience Management Africa Summit 2018

Helping babies for Mandela Day

Head of marketing at Cuddlers, Murray Booth and fundraising team member at Botshabelo Makopano Muloatse stand with the nappies donated to Botshabelo on Mandela Day. Every year...

CREATING A CUSTOMER CENTRIC ORGANISATION

All businesses exist to solve a problem for, fulfill a need for or meet certain demands of… customers. Without a customer, there is no business.

How to succeed at customer success: A four Step guide:

Jeff Bezos once said “We see our customers as invited guests to a party, and we are the hosts”.

Johnson & Johnson to pay over $4.69bn in talc cancer case

It is the latest twist in a matter that has seen several thousand lawsuits filed against J&J. According to the victims' lawyer, Mark Lanier, a jury...

Top three Customer Experience Trends in 2018

Last Year 75% Of Companies said their top objective was to improve customer experience. Horizon Theory, a boutique customer experience consultancy, identified these three top trends for 2018.

Little Freddie expands range of baby food meals and pouches

The lactose-free pear and blackberry yogurt is made whole milk and Little Freddie said it is the “country’s first lactose-free yogurt for babies”, bringing more choice...

DESIGN THINKING

For truly customer centric organisations, recognising the importance of placing the customer at the centre of all decisions made, is the easy part.

Huggies Awards $10,000 Grants to Power More Hugs at Hospitals

Huggies awards $10,000No Baby Unhugged grants to two hospital hugging programs as the world also celebrates International Kangaroo Care Awareness Day, which aims to raise awareness of the benefits of...

Pampers & Pick n Pay raise R1m for South African newborns

This partnership dates back to 2017 and sees the baby brand and retailer joining forces to help raise funds for UNICEF’s First 1000 Days initiative. This...

The six pillars of customer experience

Every outstanding customer experience has a few commonalities. Organisations who understand and strive to deliver against these have proven to deliver enhanced outcomes, grow more quickly and deliver greater shareholder value.

Johnson & Johnson names new site leader for East London

Carter will lead the South African team in setting the future direction for the East London site in her new role. She will also be...

B2B Marketing Crossing the Digital Rubicon

Some very interesting observations from the B2B Marketing Africa Conference we ran on Tues 19 June in Jhb. Two international speakers, one from Europe and one from US, and some local informative speakers.

Pampers and John Legend Celebrate Dads This Father’s Day with a...

“As a father of two kids in diapers, I believe every moment with my kids helps build strong bonds – even the messy, mundane ones,” says John Legend....

Nestlé’s SMA brand releases organic infant milk range

The new range will include organic First Infant, Follow-on and Growing Up Milk products, which are made from organic milk sourced from certified organic farms. SMA Organic...

Nestle Mossel Bay factory goes drought-friendly by extracting water from milk

The Nestlé factory, which produces various milk products, including Nespray and Nido, will now rely on milk water by evaporating the water in the cow’s milk...

MEASURING CUSTOMER EXPERIENCE

With more and more organisations investing in dedicated resources to manage customer experience, and more than 40% of those resources reporting directly into the CEO (according to Gartner), it’s evident just how important customer experience is becoming to the bottom line. Consequently, the need for measurement has become vital.

2018 Kasi Star Brands: Who will emerge as South Africa’s most...

This year’s results announcement will take place on the 21st of June and will highlight those truly Kasi brands that are driving consumer uptake in South...